Wednesday, March 8, 2006

Multi-Pass: Apple's Prepaid Service?

    So now three video series are sold on Apple's iTunes Music Store. Jeremy Horwitz, Editor-in-Chief of iLounge wrote in his iTunes $9.99 Multi-Pass: Just What Videos Needed.

    This morning brought a very pleasant surprise for fans of two Comedy Central shows - and those hoping to see Apple's iTunes Music Store become an even bigger force in digital downloads. Along with the addition of popular political news show  The Daily Show and The Colbert Report to iTunes, Apple unveiled Multi-Pass, a $9.99 subscription package that provides 16 episode downloads for a single low price. Individual episodes can still be purchased for $1.99.

    As Apple explains it, the Multi-Pass "includes the most recent episode (if one is available) and the next 15 new episodes" of the show. "The most recent episode (if available) will download immediately and future episodes will download as they become available. So. Multi-Pass: Apple's Prepaid Service?" To get the math out of the way, you'd normally pay a little under $32 for the same 16 episodes through iTunes - a serious "savings" of roughly $22 if you actually believed the episodes were worth $2 a piece in the first place. Using Multi-Pass, you pay less than 65 cents per show, a much better deal. (Link)

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Multi-Pass: Apple's Prepaid Service?


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https://blognews12.blogspot.com/2006/03/multi-pass-apple-prepaid-service.html


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